ASAI Complaints Bulletin 06/6
19th December 2006 ASAI Complaints Bulletin 06/6
Attached are adjudications of the independent Complaints Committee of the Advertising Standards Authority for Ireland on complaints in respect of 25 advertisements, 23 of which attracted complaints from consumers and the remaining two were complaints of an intra-industry nature. At their meeting the Complaints Committee found 21 of the advertisements complained of to be in breach of the Codes of Advertising Standards on various grounds relating to truthfulness, decency and propriety and comparisons. The advertisements complained of related to posters, radio, press and brochures.
For further information contact:
Frank Goodman, Chief Executive
Tel: (01) 660 8766. Fax: (01) 660 8113.
The Advertising Standards Authority for Ireland (ASAI) is the self-regulatory body set up by the advertising industry to promote the highest standards of commercial advertising and to enforce the Code of Advertising Standards and the Code of Sales Promotion Practice, full details of which are available on ASAI’s website – www.asai.ie.
Case Reports on adjudications of the independent Complaints Committee of the ASAI are released in periodic Complaints Bulletins during the year and are also posted on the ASAI website.